2.3 Million Filipino Bloggers
Here’s a list of Philippine internet and blogging usage by the numbers, according to the Wave.3 Social Media Tracker (PDF file, 25.66 MB) by Universal McCann, a New York media agency.
- 14 million use the internet (15.4% penetration rate as of April 2007)
- 3.7 million actively use the internet (as of March 2008)
Out of the 3.7 million active users (between 16 to 54 years old):
- 3.6 million / 98.6% : watch videos
- 3.3 million / 90.3% : read blogs
- 3.1 million / 86.4% : post pictures
- 3.0 million / 83.1% : create profiles on social networks
- 2.3 million / 65.8% : have a blog
- 2.2 million / 60.5% : upload videos
- 2.2 million / 61.8% : listen to podcasts
- 1.6 million / 45.2% : subscribe to feeds
(Note: some figures were rounded down or roughly calculated to complete the number-and-percentage pairings.)
It’s interesting to see that podcasts are actually more popular than feeds even though they’re usually powered by syndication technologies.
(Via 100% Batangueno)
